Become a better tour operator

Learn how to become a better tour operator at the Good Tourism Institute. Our online courses have a no-nonsense approach that help you balance a combination of running a profitable business and doing good.

Course intro (become a better tour operator)

Join our courses

Take the first step to become a better tour operator. Develop great strategies, offer unique experiences and start winning at online marketing. All in a sustainable way.

The perfect formula

With our extensive experience in sustainable tourism and online marketing we created the perfect formula for running a successful and futureproof tourism business.

Anne and Rik - Good Tourism Institute